Whole Food Supplement vs. Synthetic Supplements

Did you know that not all health supplements are created equal and some can even be harmful to your health? It’s very important that consumers are well informed, make their own researches and make sure they’re consuming high quality supplements from trusted manufactures.


You are not what you eat, but you are what you digest, absorb and assimilate. Your body can only absorb vitamins and nutrients which are „bioavailable“. Bioavailability refers to the proportion of a nutritional supplement that enters your bloodstream and is able to have a biological effect in your body. Whole foods, such as fruits and vegetables, are easily digested and absorbed by your body, because it recognizes whole food, by it’s nature. The body has taught throughout millions of years through evolution to absorb and safely use vitamins in context of their co-factors. Vitamins are most often presented as multi-component, which are synergistically interconnected with other nutrients in natural foods.

Based on this, the ideal multivitamin supplement should contain the entire intact vitamin complex with all its co-factors and essential trace minerals, which are necessary for the given vitamin to function synergistically in our body in terms to its bioavailability, efficacy and safety. But what is the main difference between whole foods and supplements made from them, versus non-food supplements who are artificially prepared chemical substances in the form of synthetic, isolated nutritional ingredients. Let’s find out.

Whole Food Vitamins vs. Non-Food Vitamins.

Nutritional specialists agree that whole foods are better for you than refined foods. It has been robbed of many extra nutrients they naturally come with originally. Why would it be any different for supplements such as vitamins? Just like refined food, the same goes for refined vitamin. In turn, like refined food, vitamins can create numerous problems and imbalances in our body, if taken in high levels for long periods of time. They won´t help you as much as high quality food and food-based supplements since they´re missing the necessary co-factors to assist in their assimilation. This does not mean that non-food synthetic vitamins are useless. Actually, they can be very valuable in short-term therapeutic treatment of acute conditions or severe deficiency diseases. For health protection and disease prevention; whole foods and whole food supplements are a better choice.

Synergy and Potency

The amount of a nutrient you ingest is not most important. Its form and bioavailability is what counts. That means that the potency of a supplement has more to do with synergy, than with actual nutrient levels. The synergy is a combined effect of all the parts of the food, rather than the chemical effect of a single part. When the synergy is gone and the group of compounds in a vitamin complex has been separated, it converts from a physiological, biochemical, active micronutrient into a disabled, debilitated chemical of little or no value to living cells.

The nutrients in food are always blended together in a specific way, for every nutrient needs all the other parts that are naturally present in the food too, to work properly in the body.

A Whole Different Story

Whole food supplement is what the name states: Supplements made from concentrated whole foods. The vitamins found within such supplements are not isolated. They are highly complex structures that combine a variety of enzymes, coenzymes, antioxidants, trace elements, activators and many other unknown or undiscovered factors all working together synergistically, to enable this vitamin complex to do its job in your body. They provide nutritional balance, whereas non-food synthetic vitamins can produce drug-like effects and cause the body to try to compensate for missing components. If the parts are not all there from the start, they are taken from the body´s stored supply, which may as time passes, lead to a deficiency in the body in these extra nutrients“

Non-food synthetic or isolated nutritional supplements are not natural, i.e. they are never found by themselves in nature since nature doesn´t produce them in that form. The Organic Consumers Association emphasizes that isolated vitamins cannot be used or recognized by the body in the same way as the natural version and thus your body may have hard time identifying and using supplements that contain synthetic isolated vitamins and minerals. The physiochemical forms of many vitamins present naturally in foods are very different from their synthetically prepared versions which are known as „analogs “. This difference has major consequences for the bioavailability and actions of food-sourced vitamins relative to non-food synthetic vitamins in your body.

Purity and Safety of Supplements

Vast majority of all vitamin supplements on the market are synthetic non-food products ! During the manufacturing of these supplements, a wide array of potentially nasty solvents and other chemicals are used to isolate the nutrients. As a consequence these supplements may be tainted with toxic chemicals such as arsenic, lead and pesticides. The other possibility is that the supplements don´t actually contain what is on their label. A recent study made by Consumer Lab showed that one in four health supplements tested, had quality problems and were defect. This means you may be wasting your money on worthless and possible dangerous vitamin- and herbal supplements.

The Best Among the Best

Pure Natura is an ambitious company and it’s our goal and passion to bring to the marked only high quality food based supplements and functional foods – in fact we believe it to be among the best on the marked worldwide. Pure Natura’s whole food supplements are not synthetic in any way. They don’t include any binders, fillers, colors or other extra substances – nothing is added and nothing is taken out except water. Pure Natura’s whole-food supplements are derived from the best raw materials; high-potency whole foods (organs, glands & wild herbs), packed with nutrients and processed in a gentle way to preserve active ingredients, protect sensitive phytonutrients and bring their life force unharmed to the consumer. The final products come in a convenient form, containing supplements that are as close as possible to their natural form – only the water has been removed and the size reduced.Since they are food derived and therefore actually are food, they can be taken as any other food – either on empty stomach or with other food. Your body will identify, digest and absorb them.

Pure Natura proudly offers a variety of such high quality supplements ready to work for and with you.

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