
Icelandic lamb and herbs
The icelandic lamb roams freely out in the highlands during summer, feeding on wild grass, flowers and herbs.

Nutrients of natural origin
Our products are packed with nutrients, enzimes and vitamins of natural origin that benefit your body.

Quality production methods
Our production methods garantee that all the good ingredients are preserved and nothing is added.

GMO free
Iceland has a strict GMO policy and because our products originate from Iceland you can be sure that no products are genetically modified
Pure Natura products
Natures supplements from a clean environment
Selenium – A small substance/mineral with a big role
Health and Selenium Selenium is one of the so-called trace elements (or trace minerals), bearing that name because of how little the body needs of...
Sports nutrition for women – Supplements
Nutrition for women The market for sports nutrition supplements is rapidly expanding. It has evolved from being aimed at athletes and bodybuilders...
Astaxanthin – the most powerful natural antioxidant
Natural Astaxanthin is found in various microorganisms such as algae and in marine animals; shrimp, lobster, salmon and more. Mammals are not...
Adaptogen herbs
In the Pure Natura product line we have some herbs and plants that fall within the definition of being called an adaptogen. The best known is...
Stinging Nettle (Urtica dioica) – An ordinary plant with extraordinary properties
The stinging nettle is a plant with a long history of use. For thousands of years, it´s been used as food, for weaving cloth and making paper. The...
Senior nutrition
Malnutrition is it called when the body does not get enough nutrients from the food consumed to function properly. Nutrients are fats,...